The difficult thing about social media is that it's ever-changing - what works today as a best practice, doesn’t tomorrow - the platform that's all the rage this afternoon is suddenly less important to your demographic over the weekend. Some basic examples are Instagram’s massive growth, and MySpace’s rapid collapse.

Given this constantly shifting landscape, how can you know the best way to use social media for your business or personal branding? And how do you keep up with the latest trends?

You can follow and listen to people who do this for a living.

This infographic from RevampCRM provides an overview of some key social media advice from world-class marketing professionals on top social media questions.

This post originally appeared on Irfan Ahmad's blog.